Hilton Addis Ababa has announced its partnership with the modern book shop, BookWorld, for the second time for an Easter Holiday Magic, this year from 6 April, 2017 until 23 April, 2017.The BookWorld chain now has 11 branches around Addis Ababa, including the one sited in the trendy and famous hotel, Hilton Addis Ababa. The Holiday Magic brings an extensive selection of literary and fictional works to its patrons, current affairs books, award winning self-help, national guidebooks, educational and political books and books for children.Apart from buying a wide selection of books, visitors and guests will enjoy Easter Sunday Brunch featuring sumptuous international buffet, family day featuring Easter egg hunt, face painting and a bouncy castle and a top-flight Easter packages which are being provided by Hilton Addis Ababa.Asfeha Tesfaye, general manager, BookWorld/Shama PLC, said “The Book World continues to enjoy Hilton Addis Ababa’s widespread support; we are pleased to place the fair in the ideal site of the city. The BookWorld chain will soon embark on several projects to encourage and enhance reading and writing among the Ethiopian society among all age groups”. Claus Steiner, general manager, Hilton Addis Ababa said “The upcoming Easter period is an ideal opportunity to further build on last year’s cooperation and success together with BookWorld. We are looking forward to another memorable Holiday Magic at Hilton Addis Ababa and are proud to be also part of its great mission to foster a reading culture here in Ethiopia”The book fair will stay open from 6 April 2017 until 23 April 2017 conveys part of its great mission for Ethiopia, which is, to improve literacy at all levels and to foster a reading culture in the country.For more information contact Seifedin Badi at [email protected] Tel: +251 115 170000